Podcasting for Therapists: Building a Movement – HPP 17

Joe Sanok, MA, LLP, LPC

As therapists, we have so much important wisdom to share with the world. Think of how many lives you’ve impacted sitting with clients.

Many therapists decide as their career develops that they want to have more of a multidimensional service that’s not just about sitting one-on-one with clients. And they also realize that they want to be able to scale their business, both in the amount of people they are reaching but also in the amount of money they are earning.

Podcasting is one way you can get your voice heard by thousands or potentially even millions of people. Creating a podcast has never been easier. The barriers to entry are low. With a little marketing know-how and some basic tech knowledge you can be up and running and get thousands of downloads quite quickly. This means you can reach people who have never heard of you that need your help and you can begin to expand your business in ways you may have never thought were possible.

In this episode, Joe Sanok will cover some podcast basics such as how much time it takes to learn how to set up a podcast, monetizing what you love, how to deal with starting a podcast if you’re fearful of technology, and a success story of a therapist using a podcast to increase their impact on the world.

Show Notes:

How much time does it take to learn how to setup a podcast [11:03]

A success story of a therapist using a podcast to increase their clients reach [15:15]

The podcast startup basics [17:00]

How to deal with starting a podcast if you’re fearful of technology [23:25]

Should a therapist have a separate website for their podcast [25:00]

Monetizing what you love [29:00]

Joe Sanok, MA, LLP, LPC

Our guest today, Joe Sanok is a speaker, mental health counselor, business consultant, and podcaster. Joe has the #1 podcast for counselors in private practice called, The Practice of the Practice Podcast. With interviews with Pat Flynn, John Lee Dumas, Chris Ducker, Rob Bell, Glennon Doyle Melton, and Lewis Howes, Joe is a rising star in the speaking world! Joe is a writer for PsychCentral, has been featured on the Huffington Post, Forbes, GOOD Magazine, Reader’s Digest, Bustle, and Yahoo News. He is a keynote speaker, author of five books, and is a top-consultant. You can find more information at: https://www.practiceofthepractice.com/